We’ve spent the past few years heads down, building, testing and pushing the boundaries of what in-store media can deliver. That work is getting recognized. 

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We’re excited to share that QSIC co-founders Matt Elsley and Nick Larkins have been named finalists for the Entrepreneur Of The Year 2026 Southwest by EY. 

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The awards celebrate leaders who disrupt markets through the world’s most ground-breaking companies, revolutionizing industries and uplifting communities. Matt and Nick were selected by an independent panel of judges based on their entrepreneurial spirit, purpose, company growth and lasting impact in building long-term value.

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Last year was one of the biggest in our history. We expanded to thousands more stores across North America and Australia, raised a $25M Series B and doubled our team. We also brought on a Chief Data and AI Officer to further enhance our industry-leading measurement capabilities. 

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From the start, Matt and Nick understood that the next chapter of retail media would be in-store. QSIC makes in-store retail media easier to deploy, easier to manage and, most importantly, measurable. Our platform delivers performance tied directly to point-of-sale data, exceeding industry benchmarks and giving brands and retailers a clearer view of what drives real results.

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Today, QSIC reaches more than 350 million shoppers globally, and that footprint continues to grow. Recent partnerships, including Dollar General, are expanding that reach even further. And we’re just getting started!

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